
For those who are spiralling into eco-depression and feel that the news is an endless drain of hurricanes, corporate pushbacks and more. But have no fear, Kapp interviews and thirty four women who have been discovering and creating new sustainable technologies and businesses to help save our planet.
I enjoyed this book, not only for introducing these inspiring innovators but for providing some uplifting hope that perhaps we can delay the climate crisis. Maybe even solve it.
But Kapp makes sure to grab your attention first in the introduction that breaks down how the beginning of the Industrial Revolution and the constant consumer culture that has brought us to this moment. Filled with facts from Bloomberg Business, Forbes, NASA, the EPA and other science organizations she details what carbon and methane are and how they contribute to heating the planet, the food and fashion waste that contribute to waste dumps and the major disparities between rich and marginalized communities in dealing with climate disasters.
Then she goes into profiling important figures like Mona Hanna-Attisha who blew the lid on the Flint Water Crisis, Rhiana Gunn-Wright, one of the co-writers of the Green New Deal and Lisa Jackson, the current head of the EPA.
But there are many many more that I hadn’t heard of before, so here are a few of ones I found interesting.
Gregg Renfrew: Founder and CEO of Beautycounter, she has been committed to creating ‘clean beauty’ products. How are they clean? They don’t contain toxic ingredients that can cause hair loss, cancer and other hormone-screwing chemicals. You see, the FDA doesn’t have any authority over the cosmetic industry. While Europe has banned thirteen hundred toxic ingredients from their beauty products, the US has banned eleven. Yep, kind of scary to think that fragrances you love to use contain phthalates which disrupt endocrines and the body hormones. Not only has she created her company but has also pushed two bills eliminating certain beauty product ingredients known to cause health harms. Plus, her work is sourced from Georgian mines instead of India which utilizes child labor which she has created several sustainability groups to advocate for child welfare.
If you’re not worried about these toxic chemicals, try the Detox Me app or the Enviromental Working Group which has a Skin Deep database ranking personal care products based on a scale of chemical concern. And Credo Beauty helps recycle cosmetic packening that falls out of traditional recycling.
Michelle Zhu and Tammu Hsu: These scientist-businesswomen have created Huue which utilizes bacteria like E. Coli to create that perfect denim dye color. A sustainable process that will hopefully edge out the current process in jean factories that use cyanide, formaldehyde and aniline (all poisons) that run off into rivers and the ocean, chaing the sex of fish and can be lit with one match.
Rhea Mazumdar Singhal: Founder and CEO of Ecoware, Rhea won India’s Nari Shakti Puraskar (Woman Power Award) for moving fifty million people off of a disposable plastic with her ecoware products that utilize bagasse (a by product of sugar cane stalks once all the sugar is wrung out) to make plates, dishes, utensils, bedpans and more. Not only did she get Indian Railways and the Commonwealth Games to use her products but if her dinnerware was buried, they’d turn back to soil in 90 days instead of sticking around for thousands of years as plastic does.
Komal Ahmad: Founder of Copia, Ahmad seeks to solve what she calls the “World’s Dumbest Problem,” food inequality. She calls this a logistic problem where some places, like her college UC Berkley, have such an excess of food that they throw them out yet so many feel food-insecure or beg for donations. So she created Copia which is a food matchmaking service where she helps big donors like the Super Bowl and Vanity Fair avoid excess (and get tax breaks) by transporting leftovers to organizations that set up online profile detailing their needs and preferences. bY partnering with DoorDash and Postmates, she woroks across the US and delivering food in 26 minutes.
Nicole Bassett: Did you know, in the US, Americans toss out their clothes in an average of six months? And for every fifty thousand items a company produces, five hundred to fifteen hundred go to the reject pile. Well, Nicole’s Renewal Workshop seeks to combat the clothes waste by extending the life cycle of these products with her sewing “surgeons” that rejigger zippers, fix snaps, fix holes and other unsightly stains that make these clothes brand new. Those that cannot be saved and resold, are sorted by fabric type where cottons get spun into new thread and fabruc blebds are shredded and sold as stuffing. Nothing goes to waste.
Sarah Paiji Yoo: Creator and CEO of Blueland, she was the visionary of a little tablet that can solve the back-breaking load of plastic laundrey detergent products. With the green chemist, Syed Naqvi, she has helped prodiced quarter-sized tablets of bathroom, glass and multipurpose clenser which could eliminate the need for five billion single-use plastic bottles a year.
Varshini Prakash: The girl who was born on Earth Day and co-founder of the Sunrise Movement helped to bring enviromental justice to the forefront of the Democratic Party discussions. Inspired by MLK’s tactics, the Sunrise Movement utilizes peaceful protest and disruption to get their message across and shift public opinion to supporting climate policy (the last major attempt being in 2009, that’s 14 years ago!). Now there’s more than four hundred Sunrise hubs and chapters and they’re making their voices heard.
Mary Anne Hitt: Hitt will have helped closed down over 339 coal plants by 2030, stopping their carbon spewing pollution. While it requires 24/7 vigilance, building a plant requires permits, approval processes and upgrade periods. If they can disrupt any of these steps, they might derail the whole process and shut down big hitters like the Big Brown Plant in Texas. Now she has widened her aim to stopping all fossil fuels.
Kathy Hannun: Founder and CEO of Dandelion. This Google X marketer has found a new mission in geothermal. A revolutionary technique that is cheaper than gas or oil heating. With one U-shaped pipe installation, geothermal heating connects to the heat pump in the house. Water runs in a constant loop in the pipes, enter a electric concentrator and intensifies the air. From there, it can use the ground’s own surface crust to keep the heat at 55 degrees in snow or rain or heat. Better yet, it can be used to all the homes for the rest of the time on Earth.
Lisa Dyson: Cofounder and CEO of Air Brotei and Kiverdi Inc. Taking off a 1960s project for space travel to Mars, Dyson is helping to create meat out of thin air. Literally. She’s harnessing carbon’s microbes to combine with hydrogen that combine into cellular material. The food has no taste but that’s a good thing as a little spicing and heat, it can range from tasting like a McNugget to a bacon strip.
And that’s just 10 people changing the world. There were so many other amazing inventions and organizations that are helping to create renewable resources that are cleaner and safer for human consumption so that we all can live happy, healthy lives.
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